July 2, 2003
It's official! NorthWest Cable News becomes sponsor of Seahawks Training Camp in Cheney
Seattle, WA -- It's official! NorthWest Cable News (NWCN) is pleased to announce today that a three-year agreement has been reached with the Seattle Seahawks for the cable station to become the title sponsor for Seahawks Training Camp at Eastern Washington University in Cheney, WA.
"The Seahawks Training Camp will provide a unique, month-long 'event' for Seattle Seahawks fans and their families throughout the Northwest to enjoy," said Jay Cascio, VP of Programming & Creative Services, KING 5, KONG 6/16, NWCN. The Camp begins Saturday, July 26 and runs through Friday, August 22 with all the activities free and open to the general public. In addition, Northwest Cable News will serve as the title sponsor of the Seahawks scrimmage, August 2nd at Seahawks Stadium. The game starts at noon.
"The Seahawks want to expand the fan experience and the Camp will offer a great opportunity for not just fans but families alike to get 'up close and personal' with their favorite players at daily practices and autograph signing. They've even installed the NFL Experience play area for children," said Cascio. More details on specific events, dates and times at the Camp will be released shortly.
About NorthWest Cable News
NorthWest Cable News, the only source of 24-hour local and regional news throughout the Pacific Northwest, launched in December 1995 with 685,000 households. NWCN was the first all digital network in the country and now reaches over 2.4 million households. The station delivers news and weather every fifteen minutes as well as interactive programming throughout the day.
About NorthWest Cable News
NorthWest Cable News is part of Belo Corp. (NYSE:BLC). Belo is one of the nation's largest media companies with a diversified group of market-leading television, newspaper, cable and interactive media assets. A Fortune 1000 company with approximately 7,800 employees and $1.4 billion in annual revenues, Belo operates news and information franchises in some of America's most dynamic markets and regions, including Texas, the Northwest, the Southwest, Rhode Island, and the Mid-Atlantic region. Based in Dallas, Belo owns 19 television stations (six in the top 16 markets) reaching 13.7 percent of U.S. television households; owns or operates nine cable news channels; and manages one television station through a local marketing agreement. Belo publishes four daily newspapers: The Dallas Morning News, The Providence Journal, The Press-Enterprise (Riverside, CA) and the Denton Record-Chronicle (Denton, TX). Belo Interactive's new media businesses include 34 Web sites, several interactive alliances, and a broad range of Internet-based products. Additional information, including earnings releases, is available online at www.belo.com.