January 4, 2005
KHOU-TV completes 3rd Annual Spirit of Texas Toy Drive
Houston, TX -- KHOU-TV Channel 11 held another successful toy drive, collecting more than 8,000 toys and gifts for needy children, teenagers and the elderly. Donations were up 36% from 2003. The Salvation Army processed more than 40,000 applications and distributed gifts through their agencies.
Visa helped kick-off the toy drive by donating a $5,000 gift card, which was used to purchase toys and gifts. The Spirit of Texas Toy Drive sponsors included Casa Ole Restaurants, Keller Willams Realty and Northwest and Almeda Malls.
The 4th Annual Spirit of Texas Toy Drive begins on November 24, 2005.
KHOU-TV is part of Belo Corp., one of the nation's largest media companies with a diversified group of market-leading television, newspaper, cable and interactive media assets. A Fortune 1000 company with approximately 7,600 employees and $1.4 billion in annual revenues, Belo operates media franchises in some of America's most dynamic markets and regions, including Texas, the Northwest, the Southwest, Rhode Island, and the Mid-Atlantic. Belo owns 19 television stations (six in the top 15 markets); owns or operates seven cable news channels; and manages one television station through a local marketing agreement. Belo's daily newspapers are The Dallas Morning News, The Providence Journal, The Press-Enterprise (Riverside, CA) and the Denton Record-Chronicle (Denton, TX). Belo operates more than 30 Web sites, several interactive alliances and a broad range of Internet-based products. Additional information, including earnings releases and corporate communications, is available online at www.belo.com. For more information contact Wendy Burkeen, APR, 713-521-4312.