May 29, 2006
#1 INDY KTVK WINS MAY SWEEPS IN PHOENIX
#1 Morning Show for Ten Years Running Takes a Road Trip
Phoenix, Arizona KTVK, the nation's #1 independent television station and most watched station in Arizona, was victorious sign-on/sign-off both M-F and M-Sun 5 a.m.-2 a.m. for the fourth consecutive all-important May sweeps. This also marks the eleventh M-F sign-on/sign-off victory for KTVK out of the past thirteen ratings periods.
For total news viewing, KTVK news continues to out-deliver the competition each day, out-performing #2 KSAZ by 17%; #3 KPNX by 131%; #4 KPHO by 154%; and #5 KNXV by 327%.
The sign-on/sign-off win is driven by KTVK's strength in local news and by programs such as Oprah, Dr. Phil, Inside Edition and Entertainment Tonight.
KTVK's programming line-up is jump-started each day with its signature show the ever popular Good Morning Arizona. Retaining its #1 dominance since its launch ten years ago, Good Morning Arizona hit the road this May and took viewers on a two-week tour of Arizona. The live shows, from locations such as the Grand Canyon, Sedona and Tombstone, were a ratings bonanza, showcasing both the program's popular talent and Arizona's popular landmarks. Good Morning Arizona ratings increased at 5:00 a.m. by 13%; 5:30 a.m. by 15%; 6:00 a.m. by 26%; and 7:00 a.m. by 14%.
Belo Corp. is one of the nation's largest media companies with a diversified group of market-leading television, newspaper, interactive media and cable assets. A Fortune 1000 company with 7,700 employees and more than $1.5 billion in annual revenues, Belo operates media franchises in some of America's most dynamic markets and regions, including Texas, the Northwest, the Southwest, the Mid-Atlantic and Rhode Island. Belo owns 19 television stations (six in the top 15 markets); owns or operates seven cable news channels; and manages one television station through a local marketing agreement. Belo's daily newspapers are The Dallas Morning News, The Providence Journal, The Press-Enterprise (Riverside, CA) and the Denton Record-Chronicle (Denton, TX). Belo operates more than 30 Web sites associated with its operating companies. Additional information, including earnings releases and corporate communications, is available online at www.belo.com. For more information about Belo, contact Carey Hendrickson, vice president/Investor Relations & Corporate Communications, at 214-977-6626. For more information about KTVK, contact: Teri Lane, Marketing Director, 602-207-3423; or Mark Demopoulos, Director of Programming and Research, 602-207-3302.