August 21, 2006
Channel 11 to Hold 16th Annual Spirit of Texas Blood Drive
HOUSTON -- KHOU-TV Channel 11 will hold its annual Spirit of Texas Blood Drive on August 31st and September 1st at the AIG American General Center at 2727 Allen Parkway. Blood donations will be taken from 6:00 a.m. to 6:00 p.m. on Thursday and from 7:00 a.m. to 3:00 p.m. on Friday.
Channel 11 will broadcast live from AIG American General in an effort to ensure an adequate blood supply for the Labor Day holiday. In addition, mobile blood units are accepting donations beginning August 21st through September 11th at area Kroger stores, selected malls and neighborhood centers as part of the Spirit of Texas Blood Drive. Channel 11 viewers can go to khou.com for a list of donation locations. Those who attempt to donate blood will receive a free Spirit of Texas Blood Drive t-shirt and a coupon for a free pint of Blue Bell Ice Cream.
Gulf Coast Regional Blood Center officials say each donation can save up to three lives. The Spirit of Texas Blood Drive is sponsored by AIG American General, Kroger, Majic 102 FM and Channel 11.
KHOU-TV is part of Belo Corp., one of the nation's largest media companies with a diversified group of market-leading television, newspaper, cable and interactive media assets. A Fortune 1000 company with 7,700 employees and $1.5 billion in annual revenues, Belo operates in some of America's most dynamic markets in Texas, the Northwest, the Southwest, Rhode Island, and the Mid-Atlantic. Belo owns 19 television stations, six of which are in the 15 largest U.S. broadcast markets. The Company also owns or operates seven cable news channels and manages one television station through a local marketing agreement. Belo's daily newspapers are The Dallas Morning News, The Providence Journal, The Press-Enterprise (Riverside, CA) and the Denton Record-Chronicle (Denton, TX). The Company also publishes specialty publications targeting young adults and the fast-growing Hispanic market, including Quick and Al Dia in Dallas/Fort Worth, and El D and La Prensa in Riverside. Belo operates more than 30 Web sites associated with its operating companies. Additional information is available at www.belo.com or by contacting Carey Hendrickson, vice president/Investor Relations & Corporate Communications, at 214-977-6626.