February 28, 2007
Belo/WWL-TV New Orleans Announces New Executive Sales Director
NEW ORLEANS -- Mike Zikmund has been promoted to the position of Executive Director of Sales for Belo New Orleans, overseeing the sales efforts for WWL-TV, WWL-TV.com, WUPL-TV, and Newswatch 15.
Zikmund has been at WWL-TV since 2000 as Director of Sales. He has seen the WWL-TV sales department through it's recovery from Hurricane Katrina in 2005, leading WWL-TV and WWL-TV.com to dramatic sales achievements in 2006. In his 24 year career in broadcasting, Mike has served in a variety of sales positions for numerous broadcast companies such as Quincy Jones-Qwest Broadcasting, Tribune, and NBC. Before landing in New Orleans, Zikmund honed his skills in various markets, including Evansville, Indiana, Paducah-Cape Girardeau, and Birmingham, Alabama. His is a 1983 graduate of the University of Evansville with a Bachelor of Science degree in Radio/TV/Film and a minor in International Politics.
Zikmund said, "I look forward to the opportunity of not only directing the sales and marketing efforts of all of the Belo New Orleans properties, but also to the challenge of restoring and growing the New Orleans advertising landscape during the post-Hurricane Katrina era".
Mike Zikmund resides in the heart of New Orleans with his wife Lisa. He has one son Brett, and a step son Connor.
Belo Corp. is one of the nation's largest media companies with a diversified group of market-leading television, newspaper, cable and interactive media assets. A Fortune 1000 company with 7,100 employees and $1.6 billion in annual revenues, Belo operates in some of America's most dynamic markets in Texas, the Northwest, the Southwest, the Mid-Atlantic and Rhode Island. Belo owns 20 television stations, six of which are in the 15 largest U.S. broadcast markets. The Company also owns or operates seven cable news channels and manages one television station through a local marketing agreement. Belo's daily newspapers are The Dallas Morning News, The Providence Journal, The Press-Enterprise (Riverside, CA) and the Denton Record-Chronicle (Denton, TX). The Company also publishes specialty publications targeting young adults, and the fast-growing Hispanic market, including Quick and Al Dia in Dallas/Fort Worth, and El D and La Prensa in Riverside. Belo operates more than 30 Web sites associated with its operating companies. Additional information is available at www.belo.com or by contacting Carey Hendrickson, vice president/Investor Relations & Corporate Communications, at 214-977-6626.