August 7, 2007

WHAS Crusade for Children announces 2007 grants

Louisville, KY - The WHAS Crusade for Children has awarded its grants for 2007 to agencies serving children with special needs.

100 percent of final tote board awarded
$5,169,387.41 will be distributed in Kentucky and Indiana. That total represents 100 percent of all donations made during the 54th Annual WHAS Crusade for Children on June 2 and 3, 2007. 201 grants are being awarded to 164 different agencies. Funds become available September 1, 2007, the beginning of the Crusade's fiscal year.

An independent panel decides
An interdenominational panel of eleven ministers, known as the Crusade Advisory Panel, determines the allocation of funds. The panel reviewed grant applications from nearly 200 agencies during hearings that began in March and concluded in May. No employees from WHAS-TV, WHAS Radio nor the WHAS Crusade for Children are involved in the decision making process. The ministers deliberated for countless hours to make their decisions. The Crusade for Children's Board of Directors then approves the Advisory Panel's final decisions.

Reimbursement policy
Agencies receiving funds are given them strictly on a reimbursement basis. Goods or services approved by the WHAS Crusade for Children are paid only after the agency provides an invoice to the Crusade. No funds are given up front.

Multiple grant recipients
Several agencies were awarded more than one grant:

Eastern Kentucky University 2

Home of the Innocents 2

Caveland Educational Support Center 2

Indiana University Southeast 2

Kentucky Baptist Homes for Children 2

Orange County Rehab & Developmental Services 2

Our Lady of Peace 2

Visually Impaired Preschool Services 2

Cardinal Hill 3

Floyd Memorial Hospital 3

Western Kentucky University 3

Jefferson County Public Schools 6

Kosair Children's Hospital 7

University of Louisville 16

The people make it happen
"It's an annual miracle," said Rebecca Jackson, Chief Executive Officer of the WHAS Crusade for Children. "Thousands of children will have better lives thanks to the people of Kentuckiana who donated their pennies, nickels, dimes and dollars."

Go online to see more
To learn more about the WHAS Crusade for Children and to see the complete list of 2007 grants, log onto and click on "2007 Grants" in the left navigation bar under the category of Crusade Grants.

About the WHAS Crusade for Children
The WHAS Crusade for Children, established by WHAS-TV in 1954, raises money for schools, agencies and hospitals that make life better for children with special needs. In its first 54 years, the Crusade has raised more than $123 million. Thanks to generous contributions of goods and services, the Crusade returns 100% of all donations to organizations in all 120 Kentucky counties and more than 50 southern Indiana counties. Fire departments raise more than 50 percent of the money each year by staging road blocks and other events.

Approximately 3 million children have been helped by the Crusade since 1954. The WHAS Crusade for Children, Inc. is a 501(c)(3) public charity. Gifts are tax-deductible as permitted by law.

About WHAS11 and
WHAS11 is the ABC network affiliate serving the Louisville, Kentucky area, a subsidiary of Belo Corp. Belo Corp. is one of the nation's largest media companies with a diversified group of market-leading television, newspaper, cable and interactive media assets. A Fortune 1000 company with approximately

7,100 employees and $1.6 billion in annual revenues, Belo operates news and information franchises in some of America's most dynamic markets and regions, including Texas, the Northwest, the Southwest, Rhode Island, and the Mid-Atlantic region. Belo owns 20 television stations (six in the top 15 markets) and owns or operates six cable news channels; and manages one television station through a local marketing agreement. Belo publishes four daily newspapers: The Dallas Morning News, The Providence Journal, The Press-Enterprise (Riverside, CA) and the Denton Record-Chronicle (Denton, TX). The Company also publishes specialty publications targeting young adults, and the fast-growing Hispanic market, including Quick and Al D a in Dallas/Fort Worth, and El D and La Prensa in Riverside. Belo operates more than 30 Web sites associated with its operating companies. Web sites, several interactive alliances, and a broad range of Internet-based products. Additional information, including earnings releases, is available online at

For more information, contact John Blim (502) 582-7706.