September 19, 2008
Belo Stations in Texas Unite for Hurricane Relief Effort
KHOU, KVUE and WFAA join partners to help those affected by Hurricane Ike
HOUSTON -- In the wake of Hurricane Ike, three Belo stations KHOU-TV (Houston), KVUE-TV (Austin) and WFAA-TV (Dallas/Fort Worth) have joined area grocery partners to raise funds for storm victims. For Belo's Houston station, KHOU-TV/DT, this impact hit home. The station's viewing area took a direct hit from Hurricane Ike and suffered billions of dollars worth of damage, leaving millions of residents without power and in limited supply of other essentials such as food, water and fuel.
"In times like these, Houstonians always want to know how they can help, even if they themselves have been impacted," said Susan McEldoon, KHOU president and general manager. "Through this partnership, it is easy for anyone to contribute as they restock their pantries."
Donations are being accepted at Randalls Food Markets in Houston and Austin and Tom Thumb Food & Pharmacy locations in the Dallas/Fort Worth area. As customers check out at their neighborhood Randalls or Tom Thumb, they will be asked to make a donation to the relief effort, which will be conveniently added to their grocery total. All donations will benefit the American Red Cross Hurricanes 2008 Disaster Relief Fund and the thousands of residents in Houston's Gulf Coast region in need of support.
"Randalls and Tom Thumb are proud to join hands with the family of Belo Stations, KHOU-TV along with KVUE-TV and WFAA-TV. Never before has the need been greater for our community to come together to help our neighbors in need," said Tom Schwilke, President Randalls/Tom Thumb.
The Cumulus Radio Group, 104.1 KRBE and 103.7 Jack FM, who simulcast KHOU's broadcast during the storm, have also joined KHOU to help spread awareness about the relief fund in Houston. It is clear in this region that while it might take days to restore normalcy to some residents, it will undoubtedly take weeks or even months for countless others.
"The Greater Houston Area Red Cross is committed to helping our community recover from Hurricane Ike through sheltering, feeding and emotional support," said David Henderson, CEO, Greater Houston Area Red Cross. "Hurricane Ike and other disasters in 2008 have depleted the American Red Cross Disaster Relief Fund. We are extremely grateful to Randalls and KHOU for making it possible for Randalls' customers to support their neighbors through the Red Cross."
Regarding the united effort by KHOU's sister stations in Austin and Dallas, McEldoon added, "The spirit of giving extends throughout the state of Texas. The support from our friends at KVUE and WFAA will help provide much needed resources to our area."
"Dallas/Fort Worth viewers have been generous during times of natural disasters reaching across borders to help neighbors. We are pleased to tell viewers about donation opportunities at area Tom Thumb stores," said Mike Devlin, WFAA president and general manager.
Patti C. Smith, president and general manager KVUE-TV and Kvue.com, also commented: "Thousands of Texas citizens have been adversely affected by Hurricane Ike. In an effort to assist those in need, KVUE is proud to partner with Randalls. Our goal is to encourage donations that will go to the American Red Cross Disaster Relief Fund, which will, in turn, aid those that are in need following this devastating hurricane."
The three stations teamed up with Randalls and Tom Thumb for a similar effort in 2005 that garnered over $750,000 in relief funds for the American Red Cross following Hurricanes Katrina and Rita.
About KHOU-TV, KVUE-TV, WFAA-TV
KHOU-TV, KVUE-TV and WFAA-TV are part of Belo Corp., one of the nation's largest pure-play, publicly-traded television companies, with annual revenue of approximately $775 million. The Company owns and operates 20 television stations reaching more than 14 percent of U.S. television households, including ABC, CBS, NBC, FOX, CW and MyNetwork TV affiliates, and their associated Web sites, in 15 highly-attractive markets across the United States. Belo stations consistently deliver distinguished journalism for which they have received significant industry recognition including nine Alfred I. duPont-Columbia University Silver Baton Awards; nine George Foster Peabody Awards; and 23 national Edward R. Murrow Awards all since 2000, and in each case more than any other commercial station group in the nation. Nearly all Belo stations rank first or second in their local market. Belo owns stations in seven of the top 25 markets in the nation, with six stations located in the fast-growing, top-14 markets of Dallas/Fort Worth, Houston, Seattle/Tacoma and Phoenix. Additionally, the Company has created regional cable news channels in Texas and the Northwest increasing its impact in those regions. Additional information is available at www.belo.com or by contacting Paul Fry, vice president/Investor Relations & Corporate Communications, at 214-977-6835.