November 7, 2008

KING 5's Election Coverage

Crosses Multiple Media Platforms
Winner of Walter Cronkite Award for Political Coverage

Seattle, WA - Combining the strength of NBC's political team with the best local political coverage, KING 5 presents in-depth and immediate election results November 4. The excitement begins at 3:30 p.m. with NBC Nightly News followed by live election results all evening from NBC's wealth of political experts. Starting at 5 p.m., KING 5 anchors Jean Enersen, Dennis Bounds and Lori Matsukawa join the NBC coverage with updates on local races and referenda every half hour. This year KING 5 extends its award-winning political coverage to multi-media platforms, including webcasts on and regional coverage from NorthWest Cable News.

As polls close, election coverage extends to sister station KONG 6/16 with Enersen and Bounds delivering continuous live coverage of state and local results. KING 5 News will provide the most in-depth coverage of the hotly-contested governor's race, reaction from the voting community and continuous commentary from government officials. In addition, Allen Schauffler will deliver special reports and voter survey results. The Emmy-winning KING 5 "Up Front" political team, joined by Democratic and Republican strategists Cathy Allen and Chris Vance, rounds out the coverage with acute up-to-the minute analysis of the night's unfolding results.

NBC continues on KING 5 with the national results and local updates throughout the evening.

KING 5's Carolyn Douglas brings a more informal "behind the scenes, as-it-happens" approach to election results when she anchors a live webcast on Joining her are veteran political reporters David Postman and Renay San Miguel, as well as other experts. The on-line webcast of the election results starts at 7:30 p.m.

For a regional perspective, NorthWest Cable News provides seven hours of complete election coverage, beginning at 5 p.m. with special emphasis on the tri-state area, including election results and reports from Seattle, Portland, Spokane and Boise.
KING 5 has been awarded for its political broadcasting, including numerous Walter Cronkite Awards for Excellence in Television and Political Journalism given by the USC Annenberg School of Communications. In 2007, KING 5 received the Walter Cronkite Award for "Best Local Broadcast" station. Noting the station's full-time political unit and more than 100 minutes of local political coverage each week, judges said that KING 5 reporters "dug deep into issues, providing viewers with clear explanations that would help them understand their choices at the polls. The adwatch reporting was especially good, offering not only a critique of the ad, but substantive information about the issues."