December 11, 2008
KING 5 Food Drive Collects More than One Million Meals
8th Annual Home Team Harvest Breaks Record
SEATTLE, WASH., In the most phenomenal collection day in Northwest Harvest history, KING 5's Home Team Harvest food drive last Saturday collected food and cash donations to provide nearly 1.2 million meals this holiday season. Nearly 125 tons of food and $210,420 in cash donations were collected at five area locations. This represents a 35% increase over last season.
"As our food lines continue to grow longer, we are so thankful that we do not have to turn people away," said Northwest Harvest's executive director, Shelley Rotondo, "In one record-breaking day, our community donated well over one million nutritious meals. Thanks to the generosity of the community and Northwest Harvest's resources our 94,000 square foot warehouse, our corps of wonderful volunteers who sort and process all this food, and our staff and board leadership we are poised to help meet the current need. We are so grateful to KING 5, Tillamook Cheese and U.S. Bank as well as everyone who came out in droves to support us this year!"
This is the 8th year that KING 5 staff has hosted the one-day Home Team Harvest event but only the second year for the month-long food drive. Through December, a portion of every purchase of Tillamook cheese in Washington State will be donated to Northwest Harvest. In addition, U.S. Bank branches in Western Washington will accept food and cash donations until Dec. 31.
"It is gratifying to see what happens when our community works together," said Pat Costello, Vice President/Station Manager of KING 5, KONG 6/16, NorthWest Cable News and KING5.com. "It is our sincere hope that the success of this year's Home Team Harvest helps prevent any of our Northwest neighbors from going hungry this year."
Northwest Harvest is a statewide hunger relief agency distributing food to a network of nearly 300 independent food banks around the state. The agency will accept any non-perishable foods, including: canned chili, macaroni and cheese, pork and beans, soups and stews; canned fruits and vegetables; canned meats; hot or cold cereal; pasta, peanut butter and raisins. Cash donations are also welcomed. Of special interest this year are food donations for seniors and those on restricted or low sodium diets, including soups with lower salt content. Donations for children, such as baby formula, powdered or canned milk, infant cereal, jars of baby food, and baby diapers, are also appreciated.
About Belo Corp.
Belo Corp. (BLC) is one of the nation's largest pure-play, publicly-traded television companies, with 2007 annual revenue of $777 million. The Company owns and operates 20 television stations (nine in the top 25 markets) and their associated Web sites. Belo stations, which include affiliations with ABC, CBS, NBC, FOX, CW and MyNetwork TV, reach more than 14 percent of U.S. television households in 15 highly-attractive markets. Nearly all Belo stations rank first or second in their local market. Additional information is available at www.belo.com or by contacting Paul Fry, vice president/Investor Relations & Corporate Communications, at 214-977-6835.